L&L Electrical

L&L approached me to refresh and elevate their existing logo while preserving the core elements, specifically their signature ‘L&L’ badge and sticking to a blue colour palette. The goal was to create a more refined, premium look that reflected the brand’s growth and ambition. I began with a series of hand-drawn concepts, exploring variations that balanced heritage with sophistication. 

 

After presenting several options, we selected a final design that modernized their identity without losing its recognizability.

​

Following the logo redesign, I developed a cohesive visual identity across business stationery, staff uniforms, vehicle livery, printed materials, and social media content, ensuring brand consistency across all touchpoints.